BLOQUE

BLOQUE® is a brand identity concept for a contemporary architecture studio grounded in brutalism, raw materiality, and structural honesty.

The visual system was built around a chunky 70s-revival wordmark paired with a palette of black, olive, and cream; drawn from fired clay, concrete, and earth. Every element in the system carries the same weight and restraint as the buildings BLOQUE would design.

Scope: Brand strategy, naming, logo design, color system, typography, stationery, signage, editorial, digital, and photography direction.